Because of the outage, average DAUs for October declined to 47.1 million, but that’s still above October 2020’s full-month average DAUs of 35.5 million. Average daily active users, or DAUs, for the first 27 days of the month were 50.5 million, up 43% over the same year-ago period. October’s user engagement stats slipped because of the outage, but they’ll still top last year’s. Read: Amazon videogame exec on the success of ‘New World’ and why everyone is chasing RobloxĪll told, Roblox expects October revenue of between $177 million to $180 million, compared with last year’s full October revenue of $94.7 million, or a gain of 87%. So, even with the outage, bookings for October gained 7% to 8%. The company said it had expected monthly bookings of $189 million to $192 million, compared with last year’s $165.1 million. Using the first 27 days of October, Roblox said bookings were between $177 million and $179 million in 2021, or 30% to 34% above the same period a year ago. The company defines bookings as “revenue plus the change in deferred revenue during the period and other non-cash adjustments.” The importance of bookings comes into play as the company sells virtual currency on its site that may be considered deferred revenue. The company said it will credit $6.8 million to those who relied on income from the platform. The company said a three-day outage around Halloween will cost the company about $25 million in bookings, and $6 million in bookings for which developers were not compensated.
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